Loss of Exclusivity

Loss of Exclusivity

When a brand loses its patent coverage, there is a significant drop in the market share of that brand due to genericization.  How much revenue would be saved if you had the ability to slow or modify the erosion curve of your brand?  STI has created and delivered a sophisticated behavioral and loyalty co-pay approach that allows you to challenge the status quo and significantly extend the life of your brand.  Talk to STI about the tools and measures that we can provide to assist with Loss of Exclusivity, info@smartsti.com.

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Loss of Exclusivity
There are many ways to reduce erosion by planning before patent expiry
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