Who We Are

Back in 2001, on a napkin at a local diner, three pharmaceutical marketers had one innovative idea. A simple idea – bridge the four distinct worlds of pharma, physicians, patients and pharmacy with one little card.
 From there, we revolutionized the way pharmaceutical companies sample their medications, by involving pharmacy.
Then, we invented new marketing solutions - empowering physicians and patients with choice and affordable access to medications. All with measurable results.


Now, STI is much more than just a card. Our technology, solutions, and people have made us the largest transactional marketing company in Canada. Innovative ideas come from Halifax, Nova Scotia.